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# 2.2 Measures to maximise impact -- Dissemination, exploitation, and communication

## 2.2.1 Dissemination and communication

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INSTRUCTIONS (remove before submission):
- Describe the dissemination strategy with target groups and channels
- Differentiate dissemination (scientific) from communication (public)
- Include quantified KPIs for reach, engagement, and behavioral change
- Describe open access strategy for publications and data (FAIR principles)
- Include data management plan summary
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