# PRD Completeness Checklist

## Section 1 — Summary

- [ ] Describes what the document is about in 2-3 sentences
- [ ] Readable by a non-technical stakeholder
- [ ] Status clearly marked (Draft / Review / Approved)

## Section 2 — Contacts

- [ ] Product Manager named as owner
- [ ] Engineering Lead included
- [ ] Designer included (if UI/UX involved)
- [ ] Key decision-maker or sponsor listed

## Section 3 — Background

- [ ] "Why this?" answered — clear context given
- [ ] "Why now?" answered — trigger or change identified
- [ ] No assumed knowledge — first-time reader can understand

## Section 4 — Objective

- [ ] Goal statement is outcome-oriented (not feature-oriented)
- [ ] At least one measurable Key Result with baseline, target, and timeframe
- [ ] Linked to company strategy or OKR (even briefly)

## Section 5 — Market Segments

- [ ] Primary audience defined by problem or job-to-be-done (not just demographics)
- [ ] Constraints explicitly stated (who this is NOT for)

## Section 6 — Value Propositions

- [ ] Customer jobs listed (what users are trying to accomplish)
- [ ] Gains (benefits) distinguished from pains (problems removed)
- [ ] Competitive differentiation stated — why us, why better

## Section 7 — Solution

- [ ] 7.1: Prototype link or key screen descriptions included
- [ ] 7.2: Features table includes priority (Must / Should / Could)
- [ ] 7.4: At least 2 assumptions listed with validation method
- [ ] No feature described without a corresponding user job or pain from Section 6

## Section 8 — Release

- [ ] MVP scope defined — what is in V1 vs. later
- [ ] Out-of-scope items explicitly listed (prevents scope creep)
- [ ] Relative timeframes used — no hard dates in V1 unless confirmed

## Overall Quality

- [ ] Jargon-free — a new team member can understand without asking
- [ ] No sections left as placeholder ("TBD" without owner + due date)
- [ ] Assumptions are flagged, not buried as facts
- [ ] Document length proportional to initiative size (not bloated)
- [ ] Open questions have owners and due dates
