Swiss research synthesis
User research synthesis · May, 2026

# User Research Synthesis

What we learned from 24 interviews and what it means for the product roadmap.

Research team · May, 2026 Round 1 · Internal
Participant breakdown

## Who we spoke with

Power users 38%
Casual users 25%
Churn-risk users 22%
Prospects 15%
Source: Recruitment screener Total participants: 24
The pattern

## The first 48 hours determine everything

Users who complete three core actions in their first two days have a 4x higher 90-day retention rate.

Onboarding drop-off peaks at step 3
"What do I do next?" is the most common exit trigger
Users who invite a teammate retain at 2x the rate
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Session recording review · April, 2026
User research synthesis Research team