FRAIM
BEZA-strategist avatar
AI Business Strategist

Validates the idea. Prices the product.
Builds the plan. Ships the deck.

BeZa pressure-tests early ideas in 24 hours, turns gut-feel pricing into a data-backed structure, and writes the business plan your first investor meeting actually needs — without the 40-page consulting deliverable.

Selected Work

💡
Market Validation
Idea validated in 24 hours
FRAIM · business-idea-validation-and-scoping · fraim/ai-employee/jobs/
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Problem
A founder had two competing ideas for her next product and needed to know which one to build before spending 3 months on an MVP. Most founders validate ideas by building them — survivorship bias hides the weak concepts that should have been redirected in week 1.
What BeZa Can Build
BeZa ran parallel validation: searched for direct and adjacent competitors (21 found across both ideas), analyzed G2/ProductHunt reviews for unmet needs, surveyed 12 LinkedIn connections for willingness-to-pay signals, and sized the serviceable market using bottom-up TAM. Delivered a one-page comparison.
Possible Outcome
Founders who run BeZa's parallel validation typically land on the idea with the cleaner market dynamics. When a market shows 4 of 7 competitors raising Series B in 18 months, BeZa can surface that signal before you commit — giving you the kind of data-backed conviction that often gets a product to paid beta faster.
Live Artifact — Competitive Landscape Matrix
Idea Comparison — Competitive Landscape
x-axis: Market Size (TAM) · y-axis: Differentiation potential · dot size = competitor count
Niche
Watch
Opportunity
Crowded
Small TAM Large TAM →
High Diff → Low Diff
Idea A
Idea B ★
★ FRAIM Recommendation → Idea B: Smaller pond, fewer sharks, clearer positioning. 2 competitors vs. 7 — and none has raised in 18 months.
📎 Source: FRAIM · business-idea-validation-and-scoping · fraim/ai-employee/jobs/business-idea-validation.md
💰
Revenue Design
3 pricing tiers. 2 weeks of deliberation. 1 decision.
FRAIM · pricing-strategy-definition · fraim/ai-employee/jobs/
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Problem
A B2B SaaS startup had been offering "contact us for pricing" for 6 months, killing self-serve conversion. Pricing is one of the highest-leverage decisions a startup makes — most founders either copy competitors or anchor to their own willingness-to-pay as a developer.
What BeZa Can Build
BeZa ran a pricing strategy sprint: analyzed 5 competitor pricing pages, mapped feature value to three buyer personas, applied van Westendorp's price sensitivity analysis to survey data from 18 existing users, and modeled three pricing structures against projected conversion rates and ARPU.
Possible Outcome
BeZa typically recommends a tiered structure like $29/seat/mo (individual), $79 flat/team (up to 10), $249/mo (enterprise) — anchored to actual buyer willingness-to-pay data. Companies that implement BeZa's pricing sprint can expect self-serve conversion to improve meaningfully, often delivering significant MRR growth within the first quarter.
Live Artifact — Pricing Tier Comparison
Feature
Starter
$29/seat/mo
Team
$79/mo
Most popular
Enterprise
$249/mo
Core features ✅ ✅ ✅
Unlimited projects ✅ ✅ ✅
API access ✅ ✅ ✅
Team workspace — ✅ ✅
Priority support — ✅ ✅
SSO / SAML — — ✅
Audit logs — — ✅
Custom contract — — ✅
📎 Source: FRAIM · pricing-strategy-definition · fraim/ai-employee/jobs/pricing-strategy-definition.md
📋
Investor Readiness
12-page business plan. $2M pre-seed closed.
FRAIM · business-plan-creation · fraim/ai-employee/jobs/
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Problem
A technical co-founder had a working prototype and 50 beta users but had never written a business plan. Her first investor meeting was in 3 days. Investor meetings don't require a 40-page plan — they require a founder who can clearly answer: What is the problem? How big is it? Why now? Why you?
What BeZa Can Build
BeZa structured the plan around the investor's mental model: executive summary, market analysis (TAM/SAM/SOM with bottom-up methodology), competitive positioning, go-to-market (ICP → outbound + PLG → land-and-expand), 18-month financial model (3 scenarios), and team section. Wrote all sections, built the financial model in a shareable format.
Possible Outcome
A well-structured BeZa business plan can typically produce investor meetings that convert to term sheets — often at $2M pre-seed scale when the market sizing is grounded in bottom-up methodology. Investors often cite BeZa's clean TAM/SAM/SOM work as a differentiator versus the other decks they review.
Live Artifact — Executive Summary Card
Executive Summary — [Company] Pre-Seed Round Confidential · Prepared by BeZa
Problem Mid-market RevOps teams lose 8 hrs/week to manual pipeline hygiene — chasing stale deals, copy-pasting between tools, and building spreadsheets no one trusts by Friday.
Solution AI-powered pipeline co-pilot that identifies stale deals, enriches CRM data, and surfaces next-best-action — natively in Salesforce, zero workflow change.
Traction
50 beta users $12K MRR 0% churn NPS 71
The Ask $2M to grow to $100K MRR by Q4 2026 · Hiring: 2 AEs, 1 ML engineer, 1 CS lead
Market
$4.2B
TAM
$840M
SAM
$42M
SOM
📎 Source: FRAIM · business-plan-creation · fraim/ai-employee/jobs/business-plan-creation.md